Privacy Policy

Kitme, Inc. ("Kitme," "we," "us," or "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy describes how Kitme collects, uses, discloses, and protects information when you use our website located at trykitme.com, our mobile applications, and any other services that link to this Privacy Policy (collectively, the "Services").

By accessing or using the Services, you acknowledge that you have read and understand this Privacy Policy. Where required by applicable law, we will obtain your consent before collecting or processing certain categories of information.

Information We Collect

We collect information that you provide directly to us, information collected through your use of the Services, and information obtained through authorized third-party integrations.

Information You Provide

When you create an account or use Kitme, we may collect:

Contact Information

• First and last name
• Email address

Account Information

• Username
• Password
• Account preferences

Profile and Style Information

You may choose to provide information that helps Kitme personalize your experience, including:

• Clothing sizes
• Favorite brands
• Style preferences
• Wishlist items
• Shopping interests
• Personal preferences

Location Information

With your permission, Kitme may collect location information to provide certain location-based features, including weather-based recommendations.

You may disable location permissions at any time through your device settings.

Information We Collect Through Connected Services

Kitme provides features that allow you to connect your accounts and services to help create and maintain your digital closet.

Gmail Integration

With your explicit permission, Kitme connects to Gmail using Google's Gmail API to retrieve purchase receipt information.

This functionality allows Kitme to automatically identify purchases and organize your digital closet.

Information Collected Through Gmail

Depending on the contents of your purchase receipts, Kitme may collect:

• Merchant name
• Brand name
• Product name
• Product category
• Size
• Color
• Purchase date
• Purchase price
• Product images
• Order information
• Shipping information contained within receipts

How We Use Gmail Information

We use Gmail-derived information to:

• Build and maintain your digital closet;
• Organize your purchase history;
• Generate AI-powered recommendations;
• Provide personalized styling suggestions;
• Recommend products that complement items you already own;
• Notify you about relevant products, sales, promotions, or price changes;
• Improve the Kitme experience;
• Enable resale and marketplace features.

Gmail Data Protections

• Kitme only accesses purchase receipt information necessary to provide the Services.
• Kitme does not read, process, or store unrelated email content.
• Gmail data is handled in accordance with Google's API Services User Data Policy, including Limited Use requirements.
• You may revoke Gmail access at any time through your Google Account settings.

Information From Retailers and Other Third-Party Services

With your permission, Kitme may connect with retailers, ecommerce platforms, marketplaces, and other supported services.

Information obtained through these integrations may include:

• Purchase history
• Product ownership information
• Saved items
• Loyalty information
• Shopping preferences
• Account information necessary to provide the Services

How We Use Your Information

Kitme uses your information to:

• Create and maintain your digital closet;
• Organize and analyze your shopping history;
• Provide AI-powered styling and recommendation features;
• Personalize product discovery;
• Recommend products based on your preferences and items you own;
• Improve our algorithms and Services;
• Enable personalized shopping experiences with participating retailers and brands;
• Provide notifications about relevant products, launches, promotions, sales, and price changes;
• Provide customer support;
• Protect the security of our platform;
• Develop new features and services;
• Create aggregated insights and analytics;
• Provide services to participating retail and brand partners as described below.

How We Share Your Information

Kitme is designed to help you receive more relevant and personalized shopping experiences while maintaining transparency and control over your information.

We may share information in the following circumstances.

Retail and Brand Partners

A core part of Kitme's Services is helping participating retailers and brands provide more personalized shopping experiences.

As part of providing the Services, Kitme may share certain personal information and shopping-related information with participating retailers and brand partners to facilitate personalized shopping experiences, recommendations, offers, and related commerce services.

Information that may be shared includes:

• Products you own;
• Brands you purchase;
• Purchase history;
• Clothing sizes;
• Style preferences;
• Wishlist activity;
• Shopping interests;
• Product engagement;
• Insights generated through your use of Kitme.
• Contact information, including name and email address, where necessary to provide retailer communications, personalized experiences, account-related services, or other partner-enabled features.

Retail and brand partners may use this information to:

• Provide personalized recommendations;
• Recommend products that complement your existing wardrobe;
• Offer relevant promotions or exclusive experiences;
• Notify you about launches, sales, and restocks;
• Improve customer experiences;
• Better understand customer preferences;
• Measure the effectiveness of personalized experiences.
• Communicate with you regarding relevant products, services, promotions, and personalized experiences;
• Manage customer relationships and provide services connected to Kitme-enabled experiences.

Commercial Relationships With Retail and Brand Partners

Kitme may establish commercial relationships with retailers, brands, and other commerce partners.

These partners may compensate Kitme for providing services, including:

• Access to Kitme's personalization platform;
• Consumer insights and analytics;
• Recommendation technology;
• Retail integrations;
• Marketing and customer engagement capabilities;
• Other related technology and services.

Any compensation received by Kitme does not transfer ownership of your personal information to retailers or brands.

Kitme remains responsible for handling your information in accordance with this Privacy Policy and applicable privacy laws.

Partner Data Restrictions

Kitme requires participating partners to use information received from Kitme only for authorized purposes consistent with their agreements with Kitme and applicable privacy laws.

Retail partners may only use contact information, including email addresses, for purposes authorized through Kitme and consistent with applicable privacy laws. Retail partners may not sell, transfer, or use Kitme-provided contact information for unrelated purposes.

Partners may not:

• Use information received from Kitme for unrelated purposes;
• Sell information received from Kitme to unrelated third parties;
• Use information inconsistently with applicable disclosures or user choices.

Service Providers

We may share information with trusted service providers that assist us with:

• Cloud hosting;
• Analytics;
• Security;
• Customer support;
• Authentication;
• Payments;
• Email communications.

These providers are permitted to use information only as necessary to provide services to Kitme.

Legal Disclosures

We may disclose information if required by law or if reasonably necessary to:

• comply with legal obligations;
• protect Kitme, our users, or others;
• investigate fraud or security issues;
• enforce our agreements.

Your Choices and Rights

You may:

• Access or update your account information;
• Disconnect Gmail or other connected accounts;
• Adjust communication preferences;
• Request deletion of your account;
• Manage personalization preferences where available.

Data Retention and Security

Kitme retains personal information only for as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements.

We use reasonable administrative, technical, and organizational safeguards designed to protect your information.

However, no electronic transmission or storage method is completely secure.

Privacy Rights - European Users

If you reside in the European Union, United Kingdom, Switzerland, Norway, Iceland, or Liechtenstein, you may have rights including:

• Access to your personal information;
• Correction of inaccurate information;
• Deletion of personal information;
• Restriction of processing;
• Objection to processing;
• Data portability;
• Withdrawal of consent.

To exercise these rights, contact: [email protected]

California Privacy Rights

California residents may have rights under the California Consumer Privacy Act and California Privacy Rights Act.

These rights may include:

• The right to know what personal information we collect;
• The right to access personal information;
• The right to request deletion;
• The right to request correction;
• The right to opt out of certain sharing activities;
• The right to limit certain uses of sensitive personal information where applicable.

Kitme does not sell personal information for monetary compensation in the traditional sense of transferring personal information to third parties for unrelated independent use.

However, Kitme may share certain personal information with participating retailers and brands to provide personalized shopping experiences and related services. Such information may include contact information, including email address, as well as shopping-related information and personalization attributes. Kitme may receive compensation from these partners for providing access to Kitme's platform, technology, personalization capabilities, analytics, or related services.

California residents may exercise applicable privacy rights by contacting: [email protected]

Children's Privacy

Kitme is not intended for children under 13 years of age.

We do not knowingly collect personal information from children.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

If material changes are made, we will provide notice through the Services or other appropriate methods.

Contact Kitme

Questions regarding this Privacy Policy or privacy rights may be directed to:

Kitme, Inc.
Email: [email protected]
[email protected]
Mailing Address:
400 Chambers St. 23C
New York, NY 10282